The name FULDA is not only synonymous with a city and a river in Germany. Founded in 1900, Fulda also is the German tyre maker producing quality products that provide safe, longlasting performance and that offer outstanding value for money. With around 10% market share, Fulda is today one of the leading brands in Germany, offering a range of top quality, reliable products for passenger car, light truck, truck and farm applications.
To learn more about Fulda's past please have a look at our Fulda History VideoFulda quality is the result of a profound understanding of what it takes to make state-of-art products for its home market: Germany, one of the most challenging markets in the world.
From motorways without speed limits, to alpine regions with severe winters, Fulda products have always been designed to offer safe driving, even in the most challenging conditions.
European-wide end user studies provide input from more than 10,000 consumers every year about what they expect from the tyre they will buy next. For the Fulda engineers, this knowledge is the driving force behind the development programs for all Fulda products.
Continuous research and development programs ensure that Fulda tyres are using the latest technologies and materials.
Regular recommendations from independent tests are proof of the high quality levels of Fulda products.
The Carat Exelero ultra high performance tyre is yet another milestone in the Fulda history and has become the first tyre in the industry to be tested and certified by TUV, Germany's independent test institute.
The most recent ADAC tyre market consumer study shows that according to the German consumer Fulda is the second best brand in the market for delivering 'value-for-money'. This places Fulda ahead of most internationally well known brands.
*) Source: ADAC Reifenmonitor 2003
Fulda products are produced in facilities that adhere to ISO 14001 as the environmental standard and management system for manufacturing. Second- or third-party auditors routinely audit each facility's environmental management system.
Fulda products are produced in 13 factories in Europe. Close to 10.000.000 tyres are sold worldwide annually .
Fulda employs around 1800 people in Europe and covers over 10 % market share in Germany where the original production site itself produces more than 7 million tyres annually.